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TV & Viral

Guerrilla

Print & Outdoor

Categories Audio,video (13) Auto – 4×4 (44) Auto – Cabrios (5) Automotive (112) Beverages (14) Beverages Alcoolic (13) Beverages Non Alcohol (22) Computers, Internet (6) Cosmetics, hygiene (33) Diet & Light Products (13) Entertainment, Toys (12) Fashion & Footwear (27) Food, restaurants (56) House & Garden (42) Medias (Press, tv, net) (24) Miscellaneous, Mixed sources (100) Pharmaceutical, Dental (32) Retailers, Furniture, Kitchen (10) Services (14) Social & Environmental (62) Sponsorship (1) Sports, Events (33) Telecommunications (3) Travel, Leisure (21)

Design & Digital
Categories Business Cards (1) Logotypes (3) Movie Posters (6) Packaging (1) Web Banners & campaigns (4)

Special Pages
Categories Christmas & Santa Claus (9) Hands & Feet (20) Ideas stolen from Cartoons (8) Ideas stolen on the web (12) Japan (8) Mixed animals (11) Same year, same idea (17) Skulls & Bones (10) Visual Illusions (5)

 

Joe's Partner Sites

 

Volkswagen aping Land Rover? / Mais qui a singé qui? March 11th, 2010 under Auto - 4x4, Automotive, Print & Outdoor. [ Comments: none ] THE ORIGINAL? Land Rover Defender – 2008 Source : Cannes Archive Online Agency : Young & Rubicam Dubaï (UAE) LESS ORIGINAL : Volkswagen Tiguan TDI – 2010 Source : CB News Agency : Agence .V. (France) Autostop ou encore? Une idée qui a fait son chemin, mais qui, tel le singe, n’a pas beaucoup évoluée! 6 people like this post. Like  A Superstrong Lookalike / Une très forte ressemblance March 7th, 2010 under Fashion & Footwear, Print & Outdoor. [ Comments: 4 ] THE ORIGINAL? Lycra Stretch – 2001 Source : Cannes Archive Online, Agency : Young & Rubicam (Brazil) LESS ORIGINAL : Canterbury Clothing Apparel “Incredibly tough” – 2005 Agency : BBDO Cape Town (South Africa) Another very similar item was just released these days. You can see it here on Adsoftheworld. It’s exactly the same idea for BandAid tough and “flexible”… 4 people like this post. Like  An idea not so shiny / Pas si brillant que ça… March 1st, 2010 under Miscellaneous, Mixed sources, Pharmaceutical, Dental, Print & Outdoor. [ Comments: 2 ] THE ORIGINAL? Evonik Chemicals – 05/2008 Claim : “who helps your teeth shine so white?” Source : Adsoftheworld Agency : KNSK Hamburg (Germany) LESS ORIGINAL : Trident “long lasting whiteness” – 04/2009 Source : Cannes Archive Online Agency : JWT (Morocco) Dent pour dent identique! Une bien croustillante ressemblance… Une idée, qui elle, n’a pas pris une ride. 10 people like this post. Like  The wind of unchanged / Un “air” de ressemblance February 28th, 2010 under Automotive, Print & Outdoor. [ Comments: 1 ] THE ORIGINAL? Seat Leon Cupra 240 HP – 2008 Agency : Grey Milano (Italy) LESS ORIGINAL : Volkswagen Scirocco  – 2009 Source : Cannes Lion Archive Agency : Medina Turgul DDB Istanbul (Turkey) On a beau savoir que la pub ne vend que du vent, ça manque quand même d’un peu d’air frais… la ressemblance n’en demeure pas moins décoiffante! 7 people like this post. Like  Hiding cows/ vachement similaire! February 17th, 2010 under Food, restaurants, Miscellaneous, Mixed sources, Print & Outdoor. [ Comments: none ] THE ORIGINAL? World’s biggest BBQ – 2002 Fundraising BBQ for Childhood Cancer Agency : Euro RSCG (Australia) LESS ORIGINAL : Calgary Farmers’ Market BBQ – 2009 Source : Adsoftheworld Agency : Wax Calgary (Canada) C’est vache pour eux de se retrouver ici, mais inutile de se cacher derrière un arbre… cette idée a déjà été faite et même refaite. Meuhhh si! 8 people like this post. Like  An idea…stuck in the past / Une idée engluée dans le passé? February 15th, 2010 under Medias (Press, tv, net), Print & Outdoor. [ Comments: 1 ] THE ORIGINAL? Humo Magazine “Men’s Magazine” – 2007 Source : Cannes Archive Online, Agency : Leo Burnett Buenos Aires (Argentina) LESS ORIGINAL : Jump! self promotionnal “boiling hormones for 15 years” – 2010 Source : Adsoftheworld Agency : Jump! Comunicação, Maringá – Paraná, (Brazil) Une idée qui a dû rester bien collée dans l’inconscient de l’ado prépubère qui, aujourd’hui, se targue du titre de “créatif”. Une double qui restera, si l’on ose dire, dans les annales! 6 people like this post. Like  As old as this idea? / Aussi vieille que l’idée elle même? February 12th, 2010 under Social & Environmental, TV and Viral. [ Comments: none ] THE ORIGINAL? Anti-Smoking – 90’s Source : YouTube Agency : Unknown (Netherlands) LESS ORIGINAL Anti-Smoking – 2004 Source : Act Responsible Agency :MediaConsulta (France?) LESS ORIGINAL Anti-Smoking / Canadian Cancer Society – 2010 Source : Adsoftheworld Agency : DDB Toronto (Canada) 5 people like this post. Like  The naked truth / Kilt ou double? February 9th, 2010 under Beverages, Beverages Alcoolic, Print & Outdoor. [ Comments: none ] THE ORIGINAL? Old Lady’s London Dry Gin – 1988 “A true original, born in Great-Britain” Source : Luerzer’s Archive, French AD Annual Agency : Callegari Berville, Paris (France) LESS ORIGINAL : Dean’s Finest Old Scotch Whisky – 2010 “Surprisingly mild” Source : Adsoftheworld Agency : Scholz and Friends Dusseldorf (Germany) The finest Scotch Whisky with the finest old idea… 8 people like this post. Like  High Definition copycat? / Petit détails, grosse ressemblance February 7th, 2010 under Audio,video, Medias (Press, tv, net), Print & Outdoor. [ Comments: none ] THE ORIGINAL? Canal Digital HD-TV – 2008 Claim : “HD-quality means five times better image!” Agency : Grey Stockholm (Sweden) LESS ORIGINAL : Sky HDTV “Discover the world in Hi-Definition” – 12/2009 Source : Adsoftheworld Agency : Heye Group, Munich, (Germany) Même en regardant de très très près, c’est exactement la même idée… (dans les deux cas quand on se rapproche on voit que la neige sur l’écran est en fait une nuée de fourmies) 7 people like this post. Like  New wave? / Nouvelle vague? February 6th, 2010 under Automotive, Print & Outdoor. [ Comments: 1 ] THE ORIGINAL? Kawasaki “reassuringly fast bikes” – 2002 Agency : TBWA Berlin (Germany) LESS ORIGINAL : Perodua Myvi “Fast enough” – 2007 Source : “Ideas Unleashed” book (Pie Books) Agency : Naga DDB (Malaysia) Heureusement ces annonces ne sont pas sorties en Thaïlande, car on frôle le mauvais goût absolu. Ça laisse comme une vague impression de malaise et ça sent aussi le ghost à plein nez. Vite fuyons! 6 people like this post. 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