“Masked to unmask copycats.”
Category: Print & Outdoor
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| THE ORIGINAL? Kia Motors Sorento 4×4 – 2004 Source : Cannes Archive Online, Agency : Publicis (Canada) |
LESS ORIGINAL Audi Q7 with GPS « the route is marked » – 2007 Source : Adsoftheworld, Agency : Sepia (Chile) |
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| THE ORIGINAL? Renault Clio 1.5 dCi – 2001 Source : Strategies.fr « Ad of the day », Agency : Publicis Conseil (France) |
LESS ORIGINAL Mercedes E-Class V8 engine – 2004 Source : Cannes Lions SHORTLIST Agency : Young & Rubicam (Brazil) |
Fr « Rien ne sert de partir en premier pour être en shortlist à Cannes. Les français, à l'image de leur idée, étaient peut être arrivés un peu trop en avance. »
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THE ORIGINAL? Goller Driving School – 2002 Source : EPICA Awards, Agency : .start Munich (Germany) |
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LESS ORIGINAL Nissan Primera Break – 2004 Agency : /TBWA Paris (France) |
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LESS ORIGINAL New Volvo S40 with parking assistance – 2005 Source : New York Festivals Finalist. Agency : Forsman & Bodenfors (Sweden) |
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| THE ORIGINAL? Nintendo Game Boy Advance – 2002 Source : Cannes Archive Online, Agency : JBR Mc Cann (Norway) |
LESS ORIGINAL Nintendo Game Boy Advance SP – 2005 Source : Cannes Lions GOLD Agency : Lowe Brindfors Stockholm (Sweden) |
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| THE ORIGINAL? TV Commercial for Foxsports.com – 1999 The man is doing things with his feet so he doesn’t have to take his hands off Fox Sports.Com Source : Cannes Lions SILVER Agency : Cliff Freeman And Partners (USA) |
LESS ORIGINAL Virgin Mobile – 2005 Source : CB News magazine, Agency : Hémisphère Droit (France) |
Fr « Une idée qui se pique et se repique... »