Category: Print & Outdoor
- Audio,video (22)
- Auto - 4x4 (68)
- Beverages (142)
- Cars (269)
- Communication Services (12)
- Computers, Internet (9)
- Cosmetics, hygiene (82)
- Diet & Light Products (16)
- Entertainment, Toys (40)
- Fashion & Footwear (73)
- Food, restaurants (202)
- House & Garden (113)
- Medias (Press, tv, net) (71)
- Miscellaneous, Mixed sources (393)
- Petfood (3)
- Pharmaceutical, Health (86)
- Retailers, Furniture, Kitchen (32)
- Services (53)
- Social, environmental, non-profit (286)
- Sports, Events (81)
- Transportation (11)
- Travel, Leisure (45)
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THE ORIGINAL?
Mennen – 1996
Source : CDA
Agency : D-V (France) |
LESS ORIGINAL
Gillette – 2002
Source : Cannes Archive
Agency : BBDO (Germany) |
LESS ORIGINAL
Gillette – 2004
Source : Cannes Archive
Agency : Ogilvy (Turkey) |
Be the judge!
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LESS ORIGINAL
Philips Philishave – 2006
Source : One Show 28 Merit,
Agency : DDB Toronto (Canada) |
LESS ORIGINAL
Bic manual shaver – 2005
Agency : TBWA/BR (Brazil) |
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Au bout de cinq exemples ça commence à devenir carrément rasoir! |
Be the judge!
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THE ORIGINAL?
Early Learning Center – 1990
From « A smile in the mind » book.
Agency : Kate Emamooden (UK) |
LESS ORIGINAL
Meridian Spa Club – 2004
Source : Ad Forum
Weigertpirouzwolf (Germany) |
LESS ORIGINAL
YKM Fitness Club – 2005
Source : EPICA Awards
TBWA\Istanbul (Turkey) |
Be the judge!
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THE ORIGINAL?
New Adidas Store Now Open – 2000
Source : Cannes Lions Archive.
Agency : BBDO Guerrero Ortega (Philippines) |
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THE ORIGINAL?
Adidas Store Now Open – 2000
Source : Cannes Lions Archive Online.
Agency : Wongdoody (USA) |
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LESS ORIGINAL
Adidas New Store Opens – 2005
Source : Cannes Lions Archive Online.
Agency : TBWA London (United Kingdom) |
Be the judge!
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THE ORIGINAL?
BMW Mini Cooper – 2003
Creative Director : Alex Bogusky,
Agency : Crispin Porter + Bogusky Miami (USA) |
LESS ORIGINAL :
Volkswagen Golf GTI – 2007
Source : Advertising Goodness,
Agency : Ogilvy (South Africa) |
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Autant en emporte le vent… et les idées des concurrents. |
Be the judge!
Fr « Un concept usé jusqu'à la corde... À la course en sac, les anglais sont arrivés premiers. »