“Masked to unmask copycats.”
Category: Print & Outdoor
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| THE ORIGINAL? Audi A4 Cabriolet – 2003 Source : Cannes Archive Online, Agency : ALMAP BBDO (Brazil) |
LESS ORIGINAL : Volkswagen New Beetle Cabriolet – 2004 Source : One Show Volume 26 « outdoor print merit » New York Festivals 13 Gold WorldMedal. Agency : Arnold Worldwide Boston (USA) |
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| LESS ORIGINAL : Volkswagen New Beetle Cabrio – 2005 Source : New York Festivals Silver Worldmedal Agency : DDB Lisboa Publicidade Lda (Portugal) |
LESS ORIGINAL : Renault Megane Cabriolet – 2005 Source : Cannes Archive Online, Agency : Publicis Zürich (Switzerland) |
| Comme les cabriolets, certains créatifs ne manquent pas d’air! |
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| THE ORIGINAL? Jeep Grand Cherokee – 2000 Source : OOAAA, (Outdoor Advetising Association of America) Agency : BBDO (Canada) |
LESS ORIGINAL : Volkswagen Touareg – 2004 Source : Silver Medal at the International Automotive Advertising Awards, Agency : Grabarz & Partner Werbeagentur (Germany) |
| Renversant non? Comme quoi certains créatifs ont un sérieux penchant pour l’imitation. |
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THE ORIGINAL? Toyota Rav 4 – 1998 Source : French Art Directors Club, Agency : Saatchi & Saatchi (France) |
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LESS ORIGINAL Volkswagen Passat 4 Motion – 2000 Source : Cannes Lions Shortlist, Agency : Arnold Communications (USA) |
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LESS ORIGINAL Ford Ranger Guerrilla Campaign – 2005 Source : Asia Pacific Ad Festival – Gold Medal. & Bronze Lion at Cannes Festival, Agency : J.Walter Thompson Kuala Lumpur (Malaysia) |
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THE ORIGINAL? Lexus LX 470 – 1999 Source : Cannes Lions Archive. Agency : Team One Advertising (USA) |
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LESS ORIGINAL Opel Frontera 4×4 – 2002 Source : Cannes Lions Archive, Agency : McCann Erickson Geneva (Switzerland) |
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LESS ORIGINAL Jeep – 2004 Source : Cannes Lions Shortlist Eurobest Shortlist – OneClub Book, Agency : KNSK Werbeagentur (Germany) |
