• My Facebook
  
• Install Joe's Widget
  
• Joe on Twitter
  

TV & Viral

Guerrilla

Print & Outdoor

Categories Audio,video (13) Auto – 4×4 (44) Auto – Cabrios (5) Automotive (112) Beverages (14) Beverages Alcoolic (13) Beverages Non Alcohol (22) Computers, Internet (6) Cosmetics, hygiene (33) Diet & Light Products (13) Entertainment, Toys (12) Fashion & Footwear (27) Food, restaurants (56) House & Garden (42) Medias (Press, tv, net) (24) Miscellaneous, Mixed sources (100) Pharmaceutical, Dental (32) Retailers, Furniture, Kitchen (10) Services (14) Social & Environmental (62) Sponsorship (1) Sports, Events (33) Telecommunications (3) Travel, Leisure (21)

Design & Digital
Categories Business Cards (1) Logotypes (3) Movie Posters (6) Packaging (1) Web Banners & campaigns (4)

Special Pages
Categories Christmas & Santa Claus (9) Hands & Feet (20) Ideas stolen from Cartoons (8) Ideas stolen on the web (12) Japan (8) Mixed animals (11) Same year, same idea (17) Skulls & Bones (10) Visual Illusions (5)

 

Joe's Partner Sites

 

Chairlift Ambient Installations / Téléski qui croyait prendre? February 18th, 2010 under Guerrilla & Viral. [ Comments: 7 ] THE ORIGINAL? Alberta Tourism Board Ambient – 2007 Source : Cannes SHORTLIST Agency : Venture Communications Toronto (Canada) LESS ORIGINAL : Vitamin Water Ambient (Vancouver Olympic Games) – 2010 Source : LePubligeekaire Agency : Brokaw (Canada) Ça jette un froid non? (Sinon, j’avoue j’ai “pompé” mon jeu de mots du titre aux fameuses paroles d’un groupe de rock. J’offre des stickers au 1er qui me dira lequel!) 11 people like this post. Like  Wheels of misfortune / La roue de l’infortune January 29th, 2010 under Guerrilla & Viral, House & Garden, Print & Outdoor. [ Comments: 2 ] THE ORIGINAL? Samsung Washing Machines – 2007 Source : Cannes Outdoor Shortlist Agency : Cheil Worldwide (Korea) LESS ORIGINAL : Constructa Washing Machines “Keeps on working” – 2008 Source : Cannes Archive Longlist Agency : GPS Advertising Tel Aviv (Israël) On peut dire que créativement parlant les israéliens ont un peu roulé sur les plates bandes coréennes. 11 people like this post. Like  The very same haircut / Naturellement déjà-vu January 24th, 2010 under Guerrilla & Viral. [ Comments: 1 ] THE ORIGINAL? The Hairdressers / Ambient – 2007 Source : Chip Shop Awards Best Ambient Agency : MDA creative (United Kingdom) LESS ORIGINAL : Pineda Hait Transplant Clinic / Ambient – 2009 Source : Cannes Festival Longlist Agency : TBWA Makati City (Philippines) Sur ce coup les Philippins se sont fait “coiffer” sur le poteau par les anglais… bref question nouveauté, ils se sont bien plantés. 7 people like this post. Like  iphone apps that allows you to undress people / Le coup du voyeur vu et revu January 19th, 2010 under Design & Digital, Guerrilla & Viral, Web Banners & campaigns. [ Comments: 23 ] THE ORIGINAL? Fake Iphone Application to undress people / I-Nude http://www.whoisthebaldguy.com/ – 2009 Click here to see this video : YouTube. Country : USA LESS ORIGINAL Viral Video advertising a fake iphone app that allow you to undress people. Nomao Augmented Reality Search Engine – 2010 Click here to see the video : Wat TV, Country : France LESS ORIGINAL Nude-It iphone app that allows you to see the underwear of people in front of you Presselite.com – 2010 Click here to download it : Nude-It Country : France 41 people like this post. Like  Copycat Plan? / L’espagne au banc des accusés? January 16th, 2010 under Guerrilla & Viral, Social & Environmental. [ Comments: 2 ] THE ORIGINAL? Samu Social 115 Ambient (Homeless Awareness) – 2005 Claim : “Help give a roof to those who don’t have one” Source : Cannes Archive Online, Agency : TBWA Paris (France) LESS ORIGINAL : Arrels Fundacio Ambient (Homeless Awareness) – 2010 Claim : “For many people in Barcelona this is their home. Give Barcelona a roof” Source : Adsoftheworld Agency : Altraforma, Barcelona, (Spain) Si le “plan” des espagnols était de récupérer une bonne idée ailleurs c’est réussi. Maintenant, niveau originalité, ils sont un peu à la rue! 12 people like this post. Like  Germany 1 – Brazil 0 / Allemagne 1 – Brésil 0 January 13th, 2010 under Guerrilla & Viral, Social & Environmental. [ Comments: none ] THE ORIGINAL? UNICEF Anti-Landmines / Ambient – 2008 “table soccer” Source : Shortlist Cannes Festival Agency : Leo Burnett Frankfurt (Germany) LESS ORIGINAL : AACD “Anti-Landmines table soccer” / Ambient – 2009 “Supporting children with disabilities” Source : CB News, CCSP, Agency : Fischer America Sao Paulo (Brazil) L’année 2010 sera celle de la Coupe du Monde de foot. Pour la coupe du monde de la créativité, les Allemands ont marqué les premiers… Un exemple paru d’abord dans CB News magazine N°1040 6 people like this post. Like  Fake homeless, true lookalike / Faux SDF, vraie même idée December 10th, 2009 under Guerrilla & Viral, Same year, same idea, Social & Environmental. [ Comments: none ] THE ORIGINAL? Supportpathfinders.org real “lifelike stickers” – Nov 2008 Source : Adsoftheworld Agency : Serve Marketing, Milwaukee (USA) LESS ORIGINAL? : Youth Off the streets / “Lifelike posters” – Dec 2008 Source : Cannes BRONZE Lion Agency : Lavender Sydney (Australia) Mauvais jeu de mot mis à part, il n’y a pas mort d’homme, vu que ces deux campagnes sont sorties quasi simultanément. Mais elles sont tellement identiques qu’il est intéressant de les comparer en side by side. Est-ce que les passants feront plus attention aux faux SDF qu’aux vrais? Hélas on en doute un peu. J’en profite pour vous inviter à cliquer-ici : Restos du Coeur histoire de me racheter une conscience. 8 people like this post. Like  Classic John West ad recycled / Une histoire de “suiveurs” October 9th, 2009 under Food, restaurants, Guerrilla & Viral, Print & Outdoor. [ Comments: none ] THE ORIGINAL? John West “Nothing but Fish” – 2002 Source : Cannes SHORTLIST Agency : Leo Burnett (Netherlands) LESS ORIGINAL : Merkur “Fresh Fish Every Day” – 2009 Source : Cannes 2009 Longlist / Ambient Agency : Draftfcb Kobza Vienna (Austria) Décidément parfois on se demande qui est le plus “suiveur” des créatifs ou des goélands… La seule idée un peu “fraiche” étant de recycler un Print en Guerrilla… si tant est qu’on puisse appeler cet exercice de recyclage une idée. 10 people like this post. Like  Braids as bus handles / Tresses à la douzaine September 15th, 2009 under Guerrilla & Viral. [ Comments: 1 ] THE ORIGINAL? Gliss Kur Total Repair Shampoo – 2007 Source : Cannes Lions Archive. Agency : TBWA Dusseldorf (Germany) LESS ORIGINAL Activ Strong Shampoo – 2008 Source : Cannes Lions Archive, Agency : Young & Rubicam Frankfurt (Germany) LESS ORIGINAL Johnny Andream Shampoo – 2009 Source : Cannes Lions Archive, Agency : Fortune (Indonesia) 8 people like this post. Like  Real zebra crossings / Zèbresque la même chose August 20th, 2009 under Guerrilla & Viral, Miscellaneous, Mixed sources, Print & Outdoor. [ Comments: 1 ] THE ORIGINAL? Land Rover – 2006 “Adventure. 24 hours a day” Agency : Saatchi & Saatchi Athens (Greece) LESS ORIGINAL South Africa Tourism – 2007 Source : Cannes Archive online, Agency : Contract Adv (India) LESS ORIGINAL Salzburg Zoo – 2007 Source : Cannes Archive online, Agency : .Start Munich (Germany) 10 people like this post. Like  Page 1 of 712345»...Last »