Joe la Pompe, since 1999

“Masked to unmask copycats.”

Short overtake distance / Ils se sont fait doubler!

depassement2002.jpg depassement2004.jpg
THE ORIGINAL?
Fiat Marea Turbo – 2002
Source : New York Festivals Finalist
Agency : Leo Burnett (Brazil)
LESS ORIGINAL :
Volkswagen Jetta Turbo – 2004
Source : Cannes Archive Online,
Agency : Arnold Worldwide (Canada)
Apparemment les canadiens d’Arnold ont étés pris de vitesse…

Be the judge!

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1

Handbrake as sex / À fond les manettes

bite2000_0900.jpg THE ORIGINAL?
Car Magazine – 2000
Source : Cannes Lions Archive, Shortlist!
Agency : Ogilvy (South Africa)
bite2000.jpg THE ORIGINAL?
Auto Esporte Magazine – 2000
Source : Cannes Lions Archive,
Agency : Leo Burnett (Brazil)
bite2003_1.jpg LESS ORIGINAL
Volvo “We’re just as excited as you” – 2003
Source : Cannes Lions Archive,
Agency : Euro RSCG (Australia)

Be the judge!

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0

Animal through window / Une caisse qui sent le fauve

penchefenetre2001.jpg THE ORIGINAL?
Iinfinity Q45 – 2001
Source : Cannes Lions Archive.
Agency : TBWA\CHIAT\DAY (USA)
penchefenetre2002.jpg LESS ORIGINAL
Audi A6 – 2002
Source : Cannes Lions Archive,
Agency : ALMAP BBDO (Brazil)
penchefenetre2005.jpg LESS ORIGINAL
Daimler Chrysler Jeep – 2005
Source : Cannes Lions Archive,
Agency : M&C SAATCHI (Singapore)

Be the judge!

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1