90-60-90
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THE ORIGINAL? Contrex Mineral Water – 1993 Source : French Art Directors Club, Agency : Australie (France) |
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LESS ORIGINAL SoNatural Light – 2000 Source : Cannes Lions Archive, Agency : Leo Burnett (Argentina) |
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LESS ORIGINAL Coca-Cola Light – 2002 Source : Cannes Lions Archive Online. Agency : Springer & Jacoby (Germany) |
Be the judge!
05
