Foreigner refilled again and again / Resservi jusqu’à saturation?
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| THE ORIGINAL? HSBC Bank TV Commercial – 2003 Stranger man having trouble with local traditions Watch the TV Commercial (YouTube) Source : CulturePub, Adeevee Agency : Lowe London (United Kingdom) |
LESS ORIGINAL QIB – Qatar Islamic Bank TV Commercial – 2022 Stranger man having trouble with local traditions Watch the TV Commercial (YouTube) Source : YouTube Agency : FP7 McCann (Qatar) |
Be the judge!
4737
Eng “The creative idea: A story about misunderstanding local traditions. A foreigner (a middle aged man) tries to be polite with his hosts, and is constantly refilled (soup or coffee) until he is completely saturated, because he does not know the local habits and customs. Both ads are for a bank, and the first one is a real classic! Copycat or coincidence? Be the judge!”
Fr « L'idée créative : un étranger essaie de se montrer poli avec ses hôtes, et se fait resservir sans arrêt (de la soupe ou du café) jusqu'à saturation complète, car il ne connait pas les us et coutumes locales. Les deux spots sont pour des banques, et le 1er est un vrai classique. Recyclage discret ou coïncidence? »