Joe la Pompe, since 1999

“Masked to unmask copycats.”

Together… with the same scenario / Team Copycat?

THE ORIGINAL?
Nike – LeBron James “Together” – 2014
Watch The TV Commercial (You Tube)
Agency : Wieden + Kennedy Portland (USA)
LESS ORIGINAL
BCP Bank – “United nothing can beat us” – 2021
Watch The TV Commercial (You Tube)
Agency : TBWA (Peru)

Eng “It's pretty hard to deny that the Peruvian TV commercial is inspired by the LeBron Nike's ad. The script / scenario is almost identical. Both are based on the "all together we are stronger" sport mojo. The only difference is that Nike can afford to hire more movie extras to recreate a real crowd. Copycat or coincidence? Be the judge!”

Fr « Difficile d'imaginer que le fameux spot avec Lebron James n'ait pas servi de source d'inspiration aux créatifs Péruviens. Le script et le scénario sont en tout points identiques. La seule différence notable c'est que Nike a plus de moyens... bref, un film Nike pompé à la "virgule" près? À vous de juger! »

Be the judge!

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  • King Arthur

    01.17.2022 - 15:28

    I mean, there are coincidences but then, there’s this.
    Who thought this was a good idea?? lol.

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