Joe la Pompe, since 1999

“Masked to unmask copycats.”

Double Rainbow / À l’est, rien de nouveau?

THE ORIGINAL?
Stockholm Pide – 2013
“The fight for LGBT rights continues. #GoWest”
Source : Adsoftheworld
Agency : M&C Saatchi Stockholm (Sweden)
LESS ORIGINAL
Aviatur – LGBT Pride Day – 2019
“Love is celebrated. Even where it’s forbidden”
Source : Adsoftheworld
Agency : Sancho BBDO Bogota (Colombia)

Eng “The visual idea is 100% identical : you can't hide the LGBT flag, even in a country where it's forbidden to show any support to gay community. They just changed the stock image and made it look loike a new idea again... too bad, there's better ideas to find to raise awareness.”

Fr « L'idée pub est la même : impossible de cacher les couleurs LGBT même dans un pays ou tout support à la communauté gay est sévèrement réprimé. La cause est juste mais le recyclage est assez grossier. »

Be the judge!

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