Pointless copycats? / Une démarche un peu tordue?
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| THE ORIGINAL? Uncomfortable Project – 2013 Source : Creative Manila Artist : Katerina Kamprani (Greece) |
LESS ORIGINAL Cammila Auto Parts – 2015 « Buy original parts only » Agency : Publika7 (Bral) |
Eng “I'm feeling pretty uncomfortable in front of such robbery. As often, the original artist isn't credited anywhere. They just changed the color, stole the design and made an ad with it. Quite a worthless , lazzy and unscrupulous way to do advertising, don't you think?”
Fr « Ont-ils vraiment cru qu'en changeant la couleur personne ne se rendrait compte de la copie? Une fois de plus le designer de l'arrosoir de gauche n'est crédité nulle part dans cette campagne de pub. Sur ce coup, ils ont un peu agi comme des bleus et l'artiste qui a créée l'originale doit être verte! »
Be the judge!
35291
iRrelevant
11.05.2015 - 20:12
As if it weren’t enough to steal an artist’s work once, Jung Von Matt does it again, this time for Smart. Easy to find online, in case you’re interested.
Joe La Pompe
11.09.2015 - 13:11
You’re right, SMART did it again (but it was published even before the Cammila one): http://www.adeevee.com/2015/11/smart-fork-glass-watering-can-print/
But concerning SMART it isn’t a copycat, the artist have agreed to give Jung Von Matt usage of the images and worked with them to produce it. The artist is credited as « designer » of the campaign.
Joe La Pompe
06.13.2019 - 9:46
Back in 2019 :
https://musebycl.io/health/agency-designed-hard-use-objects-foster-empathy-disabled