a barely disguised copycat? / Une copie à peine déguisée?
Eng “Same idea and same story almost identical frame by frame, even the music is the same. What happened here? According to Marketer (Georgian specialized media) it's a client request, and the production company denies all responsibilities.”
Fr « Les deux films sont quasi identiques, plan par plan et la musique est également la même! Selon un média géorgien, la boite de production accuse directement le client de lui avoir ordonné cette copie. Et plutôt que de se faire enguirlander... ils se sont contentés d'accepter! »
Be the judge!
6215
Pascal
10.01.2015 - 17:29
Au Québec, on dirait qu’on s’est fait passer un sapin.
http://ici.radio-canada.ca/emissions/la_tete_ailleurs/2010-2011/chronique.asp?idChronique=97543
Julian
10.02.2015 - 15:13
Just a coincidence. These things happen.
Joe La Pompe
10.02.2015 - 15:54
@Julian a coincidence? It’s the exact same TV commercial almost frame by frame. The client asked for a copycat… it’s everything but a coincidence!
JumpingGoose
05.14.2026 - 9:53
Really clever observation—Joelapompe always does a great job highlighting those subtle creative parallels, and this IKEA “Aray Undercover” example is a perfect case. It shows how brands often reinterpret existing visual ideas rather than creating in isolation, which is a natural part of the creative process. IKEA, in particular, is known for blending storytelling with everyday functionality, often using familiar concepts to make design more relatable and engaging . This kind of reinterpretation also reflects how ideas evolve across industries. In that sense, strong product design isn’t just about originality, but about refining and adapting concepts in meaningful ways.