Always keep an eye open / Une idée neuve? Mon œil!
THE ORIGINAL? Pepsi Max with Ginseng – 2011 Source : Golden Drum Awards Agency : BBDO (Ukraine) |
LESS ORIGINAL Volt Energy Drink – 2014 Source : Behance Agency : Circus Grey, Lima (Peru) |
Eng “I always keep an eye open, which helps me a lot to find this kind of lazy creative ads. Pretty sure it was done before by the way, and several times.”
Fr « De toute façon, les créatifs se fourrent carrément un doigt dans l'œil s'ils pensent que cette idée n'a pas déjà été faite dix fois. »
Be the judge!
44237
Adelso
06.23.2017 - 22:01
This is apparently older than those two. It also has the worst execution…
https://www.coloribus.com/adsarchive/prints/maxxx-energy-drink-eye-12353055/
Joe La Pompe
06.26.2017 - 11:35
@Adelso thanks for the link!
Joe La Pompe
06.15.2020 - 9:01
same idea works for a coffee : https://cutt.ly/XujdRie
Joe La Pompe
10.14.2021 - 16:33
Same idea for a newspaper :
https://www.adeevee.com/2007/07/novaya-gazeta-draftfcb-germany-novaya-gazeta-torture-print/