Joe la Pompe, since 1999

“Masked to unmask copycats.”

Zero evolution / Une idée qui n’a pas trop évoluée

homeless1 homeless2
http://www.youtube.com/watch?v=_4LFtRFXGJ4
THE ORIGINAL?
« Help me to evolve » – 2009
« Good ideas bring good results »
Source : Young Lions Competition SILVER
Creatives : Bob Ferraz and Marcelo Melo (Portugal)
LESS ORIGINAL
Experimente Self-Promo « Help me to evolve » – 2012
« Good ideas bring good results »
Source : Vimeo
Agency : Experimente, Belo Horizonte (Brazil)

Eng “What do you think of an agency who sells its creativity with a 100% recycled idea? In my opinion that's the worst self promotion a creative shop could ever make.”

Fr « Une agence brésilienne qui essaye de vendre sa prétendue créativité avec une idée ... 100% pompée à des juniors (primée aux Cannes Young Lions). La loose! On aimerait bien les aider à faire plutôt évoluer... leur approche du métier. »

Be the judge!

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  • Peter

    08.14.2012 - 9:34

    That one’s ‘evolved’ many times. I have a D&AD annual from the 70s with that idea in it

  • Diego

    08.14.2012 - 15:40

    recycled idea? Sorry, but when you recycle something it is transformed, they just use copy and paste.

  • good overview

    09.06.2012 - 5:04

    certainly like your website but you need to check the spelling on several of your posts.
    Several of them are rife with spelling problems and I in finding it very troublesome
    to tell the truth on the other hand I will certainly come back again.

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