Joe la pompe
A site dedicated to hunt similar advertising ideas from around the world. Shameless copycats or unfortunate coincidences ? You decide.
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| THE ORIGINAL? Shoe deodorant – 1998 Source : Cannes Archive, Agency : McCann (Brazil) |
LESS ORIGINAL AlpenArena – 2003 Source : Cannes Archive Online, Director : Leo Burnett Zurich (Switzerland) |
LESS ORIGINAL Enough walking? Auto loans Eqdom– 2011 Source : Adsoftheworld, Agency : Euro RSCG Casablanca (Morocco) |
While most of the agencies are trying to define the future of the ad industry, some agencies are still recycling ideas from the last century...
Pendant que la plupart des agences essayent de concevoir la pub du futur (web, réseaux sociaux, mobiles et 2.0...) d'autres se contentent de recycler des idées du siècle dernier.
le 13 September, 2011 à 11:57
Dans le genre il y a ça aussi :
http://www.ibelieveinadv.com/2011/09/condor-sneaker-cleaner-faint-bad-spell/
le 21 October, 2011 à 11:42
Dans un autre genre – mais toujours une histoire de langues : http://adsoftheworld.com/media/print/lar_center_decoration_mall_tired_furniture_1
et http://adsoftheworld.com/media/print/lar_center_decoration_mall_tired_furniture_3 !
le 19 April, 2012 à 14:22
[...] of all three examples: Idea from the last century / Coup de pompes Share [...]