Black Dots Remover / Un Jury pas assez pointilleux
Be the judge!
77
Can U read? / Triple lecture
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THE ORIGINAL? johnson & johnson – 2006 Source : One Show Annual 28 – Merit, Agency : Ogilvy One mumbai (India) |
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THE ORIGINAL? The Economist – 2006 Source : Cannes Shortlist & One Show 28 – Merit. Agency : Ogilvy & Mather (Philippines) |
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THE ORIGINAL? Yin-Yang Chinese Restaurant – 2006 Source : Twenty Four Advertising Blog, Agency : Étoile b |
Be the judge!
05
Optical Effect / Attention les yeux! (1/3)
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| THE ORIGINAL? Bike Tech – 2004 Source : Cannes Lions Archive Agency : Master Comunicaçao (Brazil) |
THE ORIGINAL? Nova Schin Non Alcoholic Beer –2004 Source : Cannes Lions Archive Agency : Fischer America (Brazil) |
Be the judge!
32
Optical Effect / Attention les yeux! (2/3)
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| THE ORIGINAL? Knorr Soups – 2004 Source : Kiev Ad Festival Agency : DDB Moscow (Russia) |
THE ORIGINAL? E-U Online Campus – 2004 Source : One Club Print Merit Agency : BBDO Lisbon (Portugal) |
Be the judge!
24
Optical Effect / Attention les yeux! (3/3)
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| THE ORIGINAL? GP Batteries – 2004 Source : Cannes Lions Archive Agency : Publicis (Malaysia) |
LESS ORIGINAL Shell Lubricants –2005 “Keep gears in motion” Agency : JWT (The Netherlands) |
Be the judge!
03
Fr « Certains mettent un point d'honneur à innover, ce n'est visiblement pas le cas des belges de chez Grey qui rafflent quand même un lion de bronze! Eh oui, le jury n'a pas été assez pointilleux. »