Joe la Pompe, since 1999

“Masked to unmask copycats.”

Top of mind idea? / De quoi en avoir par dessus la tête?

shoeshair2008 shoeshair2013
THE ORIGINAL?
Alto Palermo Shopping Mall – 2008
“Just what you’re looking for”
Source : Cannes Lions Archive
Agency : Young & Rubicam Buenos Aires (Argentina)
LESS ORIGINAL
iFaba Shoes – 2013
“Any shape that goes through my head”
Source : Adsoftheworld
Agency : Miacomunicazione, Milano (Italy)

Eng “A lot of identical ideas are going through creative heads these days. A lot of elements looks similar here : the background light, the shooting angle, the models faces... coïncidence? What do you think?”

Fr « Un joli tête à tête et une belle paire de pompes! Encore deux idées identiques au poil (de tête) près. Bref, question originalité c'est loin d'être le pied? »

Be the judge!

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