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Print & Outdoor

Categories
- Audio,video (13)
- Auto – 4×4 (44)
- Auto – Cabrios (5)
- Automotive (112)
- Beverages (14)
- Beverages Alcoolic (13)
- Beverages Non Alcohol (22)
- Computers, Internet (6)
- Cosmetics, hygiene (33)
- Diet & Light Products (13)
- Entertainment, Toys (12)
- Fashion & Footwear (27)
- Food, restaurants (56)
- House & Garden (42)
- Medias (Press, tv, net) (24)
- Miscellaneous, Mixed sources (100)
- Pharmaceutical, Dental (32)
- Retailers, Furniture, Kitchen (10)
- Services (14)
- Social & Environmental (62)
- Sponsorship (1)
- Sports, Events (33)
- Telecommunications (3)
- Travel, Leisure (21)

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February 6th, 2010

Automotive, Print & Outdoor


THE ORIGINAL? Kawasaki “reassuringly fast bikes” – 2002 Agency : TBWA Berlin (Germany)	LESS ORIGINAL : Perodua Myvi “Fast enough” – 2007 Source : “Ideas Unleashed” book (Pie Books) Agency : Naga DDB (Malaysia)
	Heureusement ces annonces ne sont pas sorties en Thaïlande, car on frôle le mauvais goût absolu. Ça laisse comme une vague impression de malaise et ça sent aussi le ghost à plein nez. Vite fuyons!

6 people like this post.

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26885 Comment from la.S.M.S. 9 February 2010, 15:51

Curieux d’associer des voitures avec l’image de la plage et la mer en ces temps de green communication et prise de conscience écologique…

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