Joe la Pompe, since 1999

“Masked to unmask copycats.”

Finding the original? A piece of cake / Ëtre original c’est pas de la tarte!

cake2007 cake2009
THE ORIGINAL?
Donna Benta Flour – 2007
Source : Creative Club Sao Paulo CCSP,
Agency : Lew Lara TBWA (Brazil)
LESS ORIGINAL
La cucina italiana magazine – 2009
Claim : “Your product will look more tempting in La Cucina Italiana” / Source : Adsoftheworld
Agency : D’Adda, Lorenzini, Vigorelli, BBDO, Milan (Italy)

Fr « Une recette qui sent bon le réchauffé... vous en reprendrez bien une petite part? »

Be the judge!

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  • Nina Cooper

    11.18.2009 - 10:31

    BBDO ils sont quand même 2 fois sur une seule page…je trouve que ça fait beaucoup quand même pour une si grosse agence!

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