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Prison break episodes 1 & 2 / Idée trop vite torchée?
March 24th, 2009 Cosmetics, hygiene, Print & Outdoor

jail1998 jail2009
THE ORIGINAL?
Softee Toilet Paper “Double-ply strength” – 1998
Source : Cannes SHORTLIST
Agency : Saatchi & Saatchi (Singapore)
LESS ORIGINAL :
Scottex Toilet Paper “extra long, extra strong” – 2009
Source : Adsoftheworld
Agency : DuvalGuillaume Antwerp (Belgium)
S’il y a bien un truc qui ne m’a pas échappé, c’est que cette idée existait déjà. Alors encore un hasard de plus ou des créatifs au bout du rouleau?
4 people like this post.


Read the Comments

15828 Comment from philhype 24 March 2009, 9:21

et en plus , la première est esthétiquement plus réussie et plus lisible…
une ” mauvaise copie “



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