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- Auto – Cabrios (5)
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King-Kong strikes back / Le retour de King-Kong

June 7th, 2008

Cosmetics, hygiene, Print & Outdoor


THE ORIGINAL? Airwick Binaca “Fortunately, fresh breath is a spray away” – 1985 Source : 65th Art Directors Annual (Posters category) Agency : Grey Advertising Toronto (Canada)	LESS ORIGINAL : Cepacol Mouth Wash – 2006 Source : Cannes Archive, Agency : Publicis (Brazil)
	Il faut bien le dire, ça a comme un arrière goût de récup’…

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3281 Comment from Jacinthe Lanctôt 15 October 2008, 4:20

Il y a eu une pub télé qui fonctionnait aussi sur le même principe au Canada il y a un an ou deux! C’était une pub pour la gomme à mâcher Excel.

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