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So many airbags / Pris en plein vol?
October 29th, 2007 Automotive, Print & Outdoor

airbags2001.jpg airbags20041.jpg
THE ORIGINAL?
Fiat Punto “with 4 Airbags” – 2001
Source : Cannes Archive and French ADC Annual,
Agency : Leo Burnett (France)
LESS ORIGINAL :
Volkswagen Touran “6 airbags as standard” – 2004
Source : Luerzer’s International Archive,
Agency : DDB London (United Kingdom)
Plagier ainsi une annonce française, voilà qui est un peu léger de la part des champions du monde de la créativité et qui laisse planer une vague odeur de vol.
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