Don’t send more! / N’en jetez plus!
October 15th, 2007 Beverages Non Alcohol, Print & Outdoor

sendmore99.jpg THE ORIGINAL?
Pepsi “ask for more” - 1999
Source : Cannes Lions Archive.
Agency : CLM/BBDO (France)
sendmoreketchup.jpg LESS ORIGINAL
Heinz Tomato Ketchup - 2004
Source : Cannes Lions Archive,
Agency : Leo Burnett
(United Kingdom)
sendmore2005.jpg LESS ORIGINAL
Pickwick Ice Tea - 2005
Source : Cannes Lions Archive,
Agency : FHV BBDO (The Netherlands)




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