Conference at the Promax Festival
On October 4th, I was invited by Promax (a festival of virtual content) for a conference about « Copycat and coincidences ». In this session, I share my story (in english with a strong french accent), showing stunning examples of twin advertising concepts to raise these questions: Why are there so many identical ads? Has everything already been said and done?
Can we still find original ideas, and make them feel fresh today?
You can watch a REPLAY VIDEO of the Conference on the PROMAX website! (english speaking masterclass)
Feel free to give me your feedback by sending me an e-mail or a message via Linkedin