Joe la Pompe, since 1999

“Masked to unmask copycats.”

Fridge Door / One, two, Fri-gidaire

portefrigo98.jpg THE ORIGINAL?
Toyota Hilux with Air Conditioning – 1998
Source : Cannes Lions Archive.
Agency : Lindsay Smithers – FCB (South Africa)
portefrigo2003.jpg LESS ORIGINAL
LandRover Air Conditioning – 2003
Source : New York Festivals Finalist.
Agency : Team Young & Rubicam (UAE)
frigo.jpg LESS ORIGINAL
Ford Focus air conditioning – 2007
Agency : Ogilvy & Mather Vienna (Austria)

Be the judge!

0
2

So fast / 3e vitesse

voitureecrasee1995.jpg THE ORIGINAL?
Peugeot 306 Turbo – 1995
Source : French Art Directors Club,
Agency : Euro RSCG Betc (France)
voitureecrasee2006_2.jpg LESS ORIGINAL
Volkswagen Golf R32 – 2006
“Overtake faster”
Source : Cannes GOLD LION,
Agency : DDB Dusseldorf (Germany)
voitureecrasee2006.jpg LESS ORIGINAL
Ford Focus – 2006
Source : Cannes Lions Archive,
Agency : JWT (Argentina)

Be the judge!

0
3

In the trunk / Petite annonce, grande ressemblance

coffrepa95.jpg THE ORIGINAL?
Isuzu Trooper – 1995
Agency : Goodby, Silverstein & Partners
(San Franscisco / USA)
coffrepa2005.jpg LESS ORIGINAL
Volvo Break V70 – 2005
Source : Cannes Lions Archive, Gold Lion!
Agency : FORSMAN & BODENFORS,
Gothenburg (Sweden)
coffreeurobest2006.jpg LESS ORIGINAL
Ford Transit – 2006
Source : Eurobest Festival,
Agency : Ogilvy & Mather Amsterdam
(Netherlands)

Be the judge!

1
5

Fixed Banana skin / Bananés à Cannes

bananatoyota.jpg bananaaudi.jpg
THE ORIGINAL?
Toyota Hilux 4×4 – 2000
Source : Cannes Lions Archive,
Agency : Nazca Saatchi & Saatchi (Brazil)
LESS ORIGINAL :
Audi Quattro – 2002
Source : Luerzer’s International Archive,
Agency : Bates Advertising (Norway)
Attention, là on entre en terrain glissant… et les norvégiens se sont logiquement bananés au festival de cannes 2002 où leur annonce n’a heureusement rien obtenu.

Be the judge!

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3