Joe la Pompe, since 1999

“Masked to unmask copycats.”

Car as steak / Bien grillé

steak70.jpg THE ORIGINAL?
Volkswagen Beetle – 1973
Source : “All american Ad’s
of the 70’s” edited by Taschen,
Agency : DDB (USA)
steakporshe.jpg LESS ORIGINAL
0% Fat – Porsche – 2001
Source : APPM Best Off 2001,
Agency : Alternative (France)
steak2003.jpg LESS ORIGINAL
0% Fat – Renault Megane – 2003
Source : Luerzer’s Archive,
Agency : Publicis Conseil (France)

Be the judge!

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0

Migrating birds showing the way / Drôles d’oiseaux

gpsoiseaux2005.jpg flechemio2006.jpg
THE ORIGINAL?
Jeep Cherokee “Now with GPS as standard” – 2005
Source : Cannes Archive Online,
Agency : Contrapunto (Spain)
LESS ORIGINAL :
GPS Mio Technology – 12/2006
“Navigating has never been so natural”
Agency : Réflexion Faite (France)
En un an les oiseaux ont eu le temps de migrer d’espagne en France. Mais après tout, comme le dit “Mio”, n’est-ce pas un phénomène naturel?

Be the judge!

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