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Till the last drop / Sang pour sang pareil?
December 31st, 2007 under Japan, Special Pages. [ Comments: 1 ]

sangjapan2001.jpg sangjaponepica2007.jpg
THE ORIGINAL?
Greenpeace, against the killing of whales - 2001
Source : Cannes Archive Online,
Agency : Tiempo/BBDO (Spain)
LESS ORIGINAL :
WMF Knives Yamato Collection - 2007
Source : EPICA Awards - Bronze,
Agency : KNSK Werbeagentur GmbH (Germany)
  Sans être sang pour sang identiques ces deux annonces n’en sont pas moins très proches l’une de l’autre. Dans les deux cas on joue sur la couleur et la forme du graphisme du drapeau japonais pour faire apparaitre une goutte de sang.



Like a Panda / Nous sommes tous des Pandas
December 16th, 2007 under Mixed animals, Print & Outdoor, Social & Environmental, Special Pages. [ Comments: none ]

panda2004.jpg panda2007pfizer.jpg
THE ORIGINAL?
WWF - 2004
“Not only the panda needs protection”
Source : Cannes Archive Online,
Agency : TBWA\Shanghai (China)
LESS ORIGINAL :
Pfizer Animal Health “We protect every pig as if it were the last one” - 2007
Source : Adofdamonth, Eurobest 2007 Bronze,
Agency : D’Adda, Lorenzini, Vigorelli, BBDO, Milan, (Italy)
  La nature devient folle. Après le dérèglement climatique, la mutation des espèces est déjà bien entamée dans la petite jungle publicitaire…


Painted Hands / Haut les mains! (1/2)
October 29th, 2007 under Hands & Feet, Special Pages. [ Comments: none ]

zebre1986.jpg zebresimko07b.jpg
THE ORIGINAL?
Citizen watches - A unique bread of watch - 1986
Source : Luerzer’s International Archive,
Agency : Lintas Worldwide, New York (USA)
LESS ORIGINAL :
WWF “give a hand to wildlife” - 2007
Source : Cannes 2007 Shortlist,
Grand Prix Romand de la Création

Agency : Saatchi & Saatchi Simko (Switzerland)
 


Painted Hands / Haut les mains! (2/2)
October 29th, 2007 under Hands & Feet, Special Pages. [ Comments: none ]

zebre2005loweusa.jpg zebrecannes.jpg
LESS ORIGINAL :
Children’s petting zoo - 2005
Source : Cannes Archive Online,
Agency : Lowe (USA)
LESS ORIGINAL :
Pro Wildlife Fundation,
“their life in your hands” - 2006
Source : Cannes Archive Online,
Agency : Aimaq Rapp.Stolle (Germany)
Dans la jungle des prétendants aux lions, nombreux sont les animaux à combattre.


Feet as hands / Mes pieds ont la parole (1/3)
October 29th, 2007 under Hands & Feet, Special Pages. [ Comments: none ]

nintendo2002.jpg nintendo2005.jpg
THE ORIGINAL?
Nintendo Game Boy Advance - 2002
Source : Cannes Archive Online,
Agency : JBR Mc Cann (Norway)
LESS ORIGINAL :
Nintendo Game Boy Advance SP - 2005
Source : Cannes GOLD LION!
Agency : Lowe Brindfors Stockholm (Sweden)
 


Feet as hands / Mes pieds ont la parole (2/3)
October 29th, 2007 under Hands & Feet, Special Pages. [ Comments: none ]

nintfoxsports1999.jpg nintvirgin2006.jpg
THE ORIGINAL?
TV Commercial for Foxsports.com - 1999
The man is doing things with his feet so he doesn’t have to take his hands off Fox Sports.Com
Source : SILVER LION at Cannes Festival,
Agency : Cliff Freeman And Partners (USA)
LESS ORIGINAL :
Virgin Mobile - 2005
Source : CB News magazine,
Agency : Hémisphère Droit (France)
 


Feet as hands / Mes pieds ont la parole (3/3)
October 29th, 2007 under Hands & Feet, Special Pages. [ Comments: none ]

piedmain2007b.jpg piedmain2007c.jpg
LESS ORIGINAL :
Nike Free running shoes - 2007
Source : Adsoftheworld,
Agency : Diamond Ogilvy (Korea)
LESS ORIGINAL :
Topper football boots - 2007
Source : Advertolog,
Agency : New Lara (Brazil)
Jeu de pieds, jeu de copié-collé. Y’a des coups de pieds où je pense qui se perdent…


Gimme a hand / Un coup de main?
October 25th, 2007 under Hands & Feet, Miscellaneous, Mixed sources, Print & Outdoor, Special Pages. [ Comments: none ]

handmade2006.jpg handmade2006buttero.jpg
THE ORIGINAL?
Volkswagen Phaeton - “handmade perfection” - 2006
Source : Cannes Archive Online,
Agency : Grabarz & Partner Werbeagentur (Germany)
THE ORIGINAL?
Buttero “101% Handcrafted” - 2006
Source : French Art Directors Club, Mention
Agency : JWT Paris (France)
Normalement on dit jeu de mains, jeu de vilains… mais là comme les deux annonces sont sorties presque en même temps on se contente d’admirer la ressemblance.


Black Dots / Un Jury pas assez pointilleux
October 24th, 2007 under Special Pages, Visual Illusions. [ Comments: none ]

pointsnoirs2002.jpg pointsnoirs2003.jpg
THE ORIGINAL?
Mediklin - black head remover - 2002
Source : Cannes Archive Online,
Agency : Zegers DDB (Chile)
LESS ORIGINAL :
“As soon as black spot appears,
use Clearasil” - 2003
Source : Bronze Lion
& epica book 2003

Agency : Grey Worldwide (Belgium)
Certains mettent un point d’honneur à innover, ce n’est visiblement pas le cas des belges de chez Grey qui rafflent quand même un lion de bronze! Eh oui, le jury n’a pas été assez pointilleux.


Can U read? / Triple lecture
October 24th, 2007 under Special Pages, Visual Illusions. [ Comments: none ]

hardtoreaddiabetes1.jpg THE ORIGINAL?
johnson & johnson - 2006
Source : One Show Annual 28 - Merit,
Agency : Ogilvy One mumbai (India)
hardtoread2006.jpg THE ORIGINAL?
The Economist - 2006
Source : Cannes Shortlist & One Show 28 - Merit.
Agency : Ogilvy & Mather (Philippines)
hardtoreadrestaurant.jpg THE ORIGINAL?
Yin-Yang Chinese Restaurant - 2006
Source : Twenty Four Advertising Blog,
Agency : Étoile b


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