Deep fryer used as goal / C’est un peu grillé!
September 23rd, 2008 under Food, restaurants, Print & Outdoor, Sponsorship. [ Comments: 4 ]

THE ORIGINAL?
Mc Donald’s sponsor of UEFA Champion’s League - 2000
Source : Cannes Lions Shortlist,
Agency : Leo Burnett (United Kingdom)
LESS ORIGINAL :
NewYorkFries “proud to be a part of local soccer” - 2008
Source : Cannes Festival Longlist,
Agency : Zig Toronto (Canada)
Si le “but” est le même, la manière aussi est identique. Une idée qui, comme les frites, peut se servir à toutes les sauces.



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