Slow down, it’s been done! / Ralentissement de créativité
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| THE ORIGINAL? Hyundai Coupe – 1998 Source : Cannes Archive Online Agency : DDB Sydney (Australia) |
LESS ORIGINAL Infiniti G35 260 horsepower – 2002 Source : Cannes Lions Archive Agency : TBWA Chiat Day (Canada) |
LESS ORIGINAL Volkswagen Jetta – 2012 Source : Adsoftheworld Agency : DDB Mumbai (India) |
Eng “Nice performance from Mudra DDB in India. The agency just sold to Volkswagen a 14 years old idea done (by DDB too) for Hyndai.”
Fr « Alors que le rythme de publication du blog va ralentir durant l'été, le rythme des telescopages n'a jamais été aussi élevé. Jolie performance ici de DDB Mumbai qui vend à Volkswagen une idée vieille de 14 ans, déjà conçue par une agence DDB, mais... pour un de ses concurrents... »
Be the judge!
38
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