Joe la Pompe, since 1999

“Masked to unmask copycats.”

Save as… copycat? / “Save” qui peut!

save2005 save2011
THE ORIGINAL?
WWF “save” For a living planet – 2005
Agency : Ogilvy & Mather Budapest (Hungary)
LESS ORIGINAL
KSPCA “save” – 2011
Agency : Scanad (Kenya)

Eng “There is nothing to "save" here. This idea has been stored in all sort of annuals years ago! Animals may be threatened but the concept doesn't seem to be endangered. Not only the dog is in desperate need for help.”

Fr « Sauve... qui peut. Tout ce que l'on peut "enregistrer" ici c'est que cette idée sent furieusement le déjà-vu. Visiblement, il n'y a pas que ce pauvre chien qui a besoin d'aide... »

Be the judge!

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