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Don’t cry it’s not that bad / Pas de quoi verser une larme?
November 30th, 2009 Pharmaceutical, Dental, Print & Outdoor

transpo2008 transpo2009
THE ORIGINAL?
Band-Aid “100% waterproof” – 2008
Source : Creative Club of Sao Paulo
Agency : JWT (Brazil)
LESS ORIGINAL :
Boots “Waterproof plasters” – 2009
Agency : McCann Erickson Bangkok (Thaïland)
Comme d’habitude ils vont très certainement plaider l’innocence… j’en ai déjà la larme à l’oeil… Donc, soit c’est un hasard, soit ils n’ont pas trouvé l’idée à la sueur de leur front!
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