Joelapompe : Press, Outdoor, Guerrilla, Design and TV Advertising twins archive | Copycat or not, that is the question / Pompe ou non, telle est la question

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Copycat or not, that is the question / Pompe ou non, telle est la question

October 21st, 2009

Print & Outdoor


THE ORIGINAL? S.O.S Pregnancy – 2000 Source : Cannes Archive Online Agency : Nova Publicidade (Portugal)	LESS ORIGINAL : Clearblue Pregnancy Tests – 2009 Source : Cannes 2009 longlist, Agency : Leo Burnett Milan (Italy)
	On ne sait pas comment les italiens ont accouché de cette idée, mais on sait qui en a la paternité!

9 people like this post.

Read the Comments

26596 Comment from nono @ blogopub 23 October 2009, 12:13

Bravo Leo Burnett !! Ahhh !!! le jeu Italien n’est vraiment pas fairplay !

26606 Comment from CoupsdePub 28 October 2009, 23:31

Il me semblait bien avoir vu la version de 2009 il y a quelques années.
Sur ads il y a quasiment la même mais datée de février 2007 : http://adsoftheworld.com/media/print/hcg_pregnancy_test_question_mark
C’est à n’y rien comprendre.

26611 Comment from joelapompe 29 October 2009, 23:11

@coupsdepub étonnant en effet!!! mais quoi qu’il en soit ça ne change rien car l’originale est très antérieure aux deux autres…

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