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« Idea that flies away / Minute Papillon!
Fixed Objects / Idée Fixe! »
Non-stick poster / En terrain glissant
January 20th, 2008 Guerrilla & Viral

nonstick2002.jpg nonstick2003.jpg
THE ORIGINAL?
Non-Stick Cooking “Coleman Spray” - 2002
Source : BRONZE at the One Show, Cannes Shortlist,
Agency : TBWA Hunt Lascaris (South Africa)		 LESS ORIGINAL :
Tefal Pan “non stick surface” - 2003
Source : Cannes Archive Online,
Agency : Publicis (Germany)
Les créatifs non plus, n’ont pas fait preuve de beaucoup de retenue. Grâce à Joe, 5 ans après, ils se tapent enfin l’affiche!

Read the Comments

1010 Comment from zorro 28 January 2008, 19:08

Unintended, your Honour. Our excuses to you chaps in ZA. Shit happens.

1430 Comment from Kim Johansson 12 April 2008, 13:58

Inspiration for others making ads for non-stick-produkts: A stand up comedian said “I’m into these teflon-relationships… Nothing sticks!”

But you’d probably need his approval…


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