Man milking his child / Lait réchauffé
October 25th, 2007 Miscellaneous, Mixed sources, Print & Outdoor

teteepere1.jpg tete2004.jpg
THE ORIGINAL?
Seat Arosa “Women are only interested
in their car” - 2002
Source : Cannes Archive Online,
Agency : Bates (France)
LESS ORIGINAL :
Playstation 2 “it’s girl’s turn” - 2004
Source : Strategies, CB News,
Agency : TBWA Paris (France)
Même si TBWA a quelque peu traffiqué l’idée en collant un pack de lait sur la poitrine, la paternité du concept revient tout de même à Bates chez qui il est né le 1er.




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