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Drinks at Brinks / Braquage d’idée October 22nd, 2007 Beverages, Print & Outdoor THE ORIGINAL? Stella Artois Beer “security guards” - 1998 Source : Cannes Lions Archive, Agency : Saatchi & Saatchi (New Zealand) LESS ORIGINAL : Perrier “Very Important Drink” - 2002 Source : Luerzer’s International Archive, Agency : Ogilvy & Mather (France) Si les bouteilles semblent être sous bonne surveillance, l’idée créative elle s’est échappée au nez et à la barbe des gardiens… alors Very Imbecile Dérapage ou Very Improbable Duplicata? Write a comment Name: E-mail: Website: Your comment: