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Same Colours / Palette identique October 20th, 2007 Pharmaceutical, Dental, Print & Outdoor THE ORIGINAL? Procter & Gamble - Crest whitening Toothpaste - 2000 Source : Cannes Lions Archive, Agency : D’Arcy Masius Benton & Bowles (Hong Kong) LESS ORIGINAL : Crest whitening Toothpaste - 2004 Source : Cannes Lions Archive, Agency : Saatchi & Saatchi (UAE) Il y a de fortes chances que les créatifs de Saatchi ne soient pas blancs comme neige dans cette affaire tellement il est difficile de distinguer les deux. Encore un client qui a payé “double” pour une même annonce. Read the Comments 1413 Pingback from Art of Stealing « ANUBIS 5 April 2008, 19:38 [...] Source: http://www.joelapompe.net/2007/10/20/same-colours-palette-identique/ [...] Write a comment Name: E-mail: Website: Your comment: