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Late night balls / Comment rebondir sur une idée
October 18th, 2007 TV and Viral


letterman show balls


Pub Sony Bravia - balles

THE ORIGINAL?
TV Late Show” by David Letterman - 1996
Source : Youtube, Dailymotion…
> Dropping 250,000 brightly coloured bouncy balls down the streets (USA)
LESS ORIGINAL :
TV commercial for Sony Bravia TV Screen - 2006
Source : Cannes Gold Lion,
Agency : Fallon London (United Kingdom)
Il parait que le créatif de Fallon aurait déclaré avoir trouvé l’idée pendant son sommeil. La question est la suivante : s’est-il endormi devant la TV en regardant le David Letterman Late Show???




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