Hand in the Bag / Vieilles Ficelles

Guerrilla & Ambient, Print & Outdoor, Sports, Events

saccorde90.jpg THE ORIGINAL?
Sacs Early Learning Center- 1990
Source : « A smile in the mind » english book.
Student project from : Kate Emamooden. (United Kingdom)
saccorde1.jpg LESS ORIGINAL
Meridian Spa Health Club – 2004
Source : AdForum,
Agency : Weigertpirouzwolf Werbeagentur
GmbH Hamburg (Germany)
saccorde2.jpg LESS ORIGINAL
YKM Fitness Club – 2005
Source : AdForum, EPICA Awards,
Agency : JTBWA\Istanbul (Turkey)

Un concept usé jusqu’à la corde… À la course en sac, les anglais sont arrivés premiers.


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