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Categories Audio,video (11) Auto - 4×4 (37) Auto - Cabrios (4) Automotive (89) Beverages (13) Beverages Alcoolic (10) Beverages Non Alcohol (21) Computers, Internet (5) Cosmetics, hygiene (25) Diet & Light Products (13) Entertainment, Toys (11) Fashion & Footwear (19) Food, restaurants (46) House & Garden (25) Medias (Press, tv, net) (21) Miscellaneous, Mixed sources (68) Pharmaceutical, Dental (28) Retailers, Furniture, Kitchen (9) Services (7) Social & Environmental (35) Sponsorship (1) Sports, Events (31) Telecommunications (2) Travel, Leisure (14)

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Categories Business Cards (1) Logotypes (3) Movie Posters (6) Packaging (1) Web Banners & campaigns (3)

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Categories Christmas & Santa Claus (9) Hands & Feet (19) Ideas stolen from Cartoons (8) Ideas stolen on the web (9) Japan (7) Mixed animals (11) Same year, same idea (7) Skulls & Bones (10) Visual Illusions (5)

 

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In their footsteps / Idée suivie à la trace October 7th, 2007 Diet & Light Products, Miscellaneous, Mixed sources, Print & Outdoor, Sports, Events THE ORIGINAL? Nike AirMax Triax - 1998 Source : Luerzer’s International Archive, Agency : Wieden & Kennedy (USA) LESS ORIGINAL : FatDown Diet Drink - 2006 Source : Cannes Lions Archive, Agency : Cheil Communications (Korea)   Une annonce qui marche dans les pas de la précédente… Non seulement c’est exactement la même idée, mais en plus, ils ont poussé le vice jusqu’à utiliser exactement le même stockshot, qu’ils ont mis en image miroir (pour qu’on se rende pas compte de la supercherie?) Write a comment Name: E-mail: Website: Your comment: